Full Job Description
Position: Digital Content Strategist
Location: Fayetteville, West Virginia
Company: Amazon
Company Overview: At Amazon, we believe in applying technology to create unparalleled convenience for our customers, transforming the way they shop online. Our team thrives on innovation, and we pride ourselves on our ability to adapt and drive forward in a competitive landscape. Join us to be part of a vibrant team, where your creativity and strategic insights can redefine the shopping experience for millions.
Job Description:
We are looking for a motivated and results-driven Digital Content Strategist to enhance our digital presence while ensuring a seamless, engaging shopping experience for our customers. In this role, you will be crafting compelling digital content strategies aimed at attracting, engaging, and converting potential customers, while maintaining the Amazon standard of excellence.
Key Responsibilities:
- Develop and implement effective digital content strategies across various platforms to meet marketing goals and objectives.
- Collaborate with cross-functional teams including marketing, design, and product management to ensure a cohesive approach to content creation.
- Conduct in-depth research and analysis to understand target demographics and market trends.
- Create high-quality content that resonates with our audience, encompassing blog posts, social media updates, email newsletters, and more.
- Optimize content for SEO, ensuring that all digital assets are easily discoverable and rank highly in search engines.
- Monitor engagement metrics and adjust strategies accordingly to enhance performance.
- Stay up-to-date with industry trends and emerging technologies to keep our content strategy innovative and competitive.
- Coordinate with freelance writers, graphic designers, and other content creators to deliver polished and professional digital content.
Qualifications:
- Bachelor’s degree in Marketing, Communication, or a related field.
- 3+ years of experience as a digital content strategist or in a similar role.
- Proven track record of creating successful content strategies that drive engagement and conversions.
- Strong understanding of SEO best practices and tools like Google Analytics and SEMrush.
- Excellent written and verbal communication skills with attention to detail.
- Ability to work collaboratively in a fast-paced, team-oriented environment.
- Creativity and a knack for storytelling.
- Familiarity with content management systems (CMS) and design tools (e.g., Adobe Creative Suite) is a plus.
What We Offer:
- Competitive salary with performance-based bonuses.
- Comprehensive benefits package including medical, dental, and vision insurance.
- Flexible working hours and the option for remote work.
- Opportunity to work with some of the most talented professionals in the industry.
- Generous vacation and paid time off policy.
- Professional development opportunities and resources for continual learning.
Work Environment:
At our Fayetteville office, you will find a dynamic and inclusive environment where innovation thrives. We encourage our team members to share ideas and push boundaries while fostering a culture of creativity and collaboration. Enjoy working amidst the natural beauty of West Virginia, with the local hospitality that Fayetteville is known for.
Application Process:
If you are passionate about digital content marketing and want to be part of a forward-thinking organization, we want to hear from you! Please submit your resume, a cover letter detailing your experience, and a portfolio showcasing your previous work.
Join Us at Amazon!
Ready to take your career to the next level? Become a key player in a company that is transforming the online shopping experience for millions of customers worldwide. We can't wait to see the innovation you will bring to our team as a Digital Content Strategist!